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- 📺 AI Workflows for your Agency, YouTube Thumbnail A/B Testing, and more
📺 AI Workflows for your Agency, YouTube Thumbnail A/B Testing, and more
Shaival Mehta
June 12, 2024
Your AI curated newsletter
12th June 2024
Using the power of AI to save you hours skimming through unimportant articles.
TOP RANKED ARTICLES OF THE DAY
1. AI Workflows for your Agency
AI is becoming more accessible and easier to use, even for non-techies. AI workflows involve using AI tools to automate tasks and processes. Getting started with AI workflows is simpler than you might think.
Tips for Implementing AI Workflows
Start small by identifying a specific task or process that could benefit from AI.
Choose an AI workflow tool that aligns with your needs and skill level (e.g., Zapier, IFTTT, Integromat).
Experiment and iterate - don't expect perfection right away.
Document your workflows so you can refine and build upon them over time.
Examples of AI Workflows
Automatically transcribing and summarizing meeting notes or recordings.
Generating social media posts or email newsletters based on blog content.
Analyzing customer feedback or support tickets to identify common issues or sentiment.
Personalizing content or product recommendations based on user behavior.
Benefits of AI Workflows
Save time and increase efficiency by automating repetitive tasks.
Gain insights and make data-driven decisions using AI analysis.
Improve customer experience through personalization and faster response times.
Free up human workers to focus on higher-level strategy and creativity.
Getting Started with AI Workflows
Identify a task or process that is time-consuming, repetitive, or could be improved with data analysis.
Research AI tools and platforms that could help automate or enhance that workflow.
Start with a small pilot project to test out the AI workflow and gather learnings.
Involve key stakeholders and communicate the benefits of AI to get buy-in.
Continuously monitor and optimize your AI workflows based on results and feedback.
The future of work will increasingly involve humans working alongside AI to achieve better outcomes. By starting small and experimenting with AI workflows, businesses and individuals can begin to harness the power of AI in practical, accessible ways. The key is to approach AI with a curious, open mindset and be willing to learn and adapt as you go.
2. YouTube Rolls Out Thumbnail A/B Testing to All Channels
YouTube is rolling out a new feature that allows all channels to A/B test their video thumbnails.
Previously only available to select channels, now any channel can test up to 3 thumbnail variations per video.
Creators can compare click-through rates on thumbnails to see which performs best.
Benefits of YouTube Thumbnail A/B Testing
Key Factor in Clicks: Thumbnails are a key factor in whether viewers click on your videos.
Optimization: A/B testing allows you to optimize thumbnails for more clicks and views.
Algorithm Boost: Higher click-through rates can lead to videos being recommended more by the YouTube algorithm.
Increased Engagement: More views can result in more watch time, subscribers, and revenue.
Tips for Effective YouTube Thumbnail A/B Testing
Meaningful Differences: Make each thumbnail variation meaningfully different to get useful data.
Eye-Catching Elements: Use eye-catching images, colors, and text overlays.
Emotional Connection: Include faces, emotions, and hints at the video content.
Consistent Branding: Keep branding and style consistent so all variations look like they go with your channel.
Sufficient Testing Period: Run tests for at least 1-2 days to gather sufficient data.
Avoid Changes Post-Test: Don't change the thumbnail after the test or you'll lose the accumulated clicks and views.
Regular Testing: Regularly A/B test thumbnails on new videos to continually optimize your channel's performance.
3. Embedded Finance: Revolutionizing Affiliate Marketing and Cash Flow
Embedded finance is shaking up the affiliate marketing game by integrating financial services directly into non-financial platforms. This means affiliates can now offer their audience instant access to things like loans, insurance, and investment products without ever leaving the affiliate's site. Pretty nifty, right?
How Embedded Finance Works Its Magic
Embedded finance uses APIs to seamlessly integrate financial services into existing platforms.
This allows non-financial companies to offer financial products to their customers.
Affiliates can leverage embedded finance to provide value-added services and boost engagement.
The Benefits Are Legit
Increased revenue streams for affiliates through commissions and revenue sharing.
Enhanced user experience and convenience for the affiliate's audience.
Improved customer loyalty and retention by offering relevant financial services.
Real-World Examples in Action
Shopify Capital provides funding to merchants right within the Shopify platform.
Uber's embedded finance features let drivers access earnings instantly and even get car loans.
Square offers business loans and instant payouts to its merchants.
The Future Looks Bright
As embedded finance continues to evolve, we can expect to see even more innovative applications in the affiliate marketing space. From personalized financial products to seamless cross-border payments, the possibilities are endless.
The Bottom Line
Embedded finance is a game-changer for affiliate marketers looking to diversify their revenue streams and provide more value to their audience. By embracing this technology, affiliates can stay ahead of the curve and unlock new growth opportunities in the ever-changing digital landscape.